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DRINKS DEVELOPMENT
& STRATEGY

Our approach to drinks development is detail-oriented and personal, our experience acquired from years spent behind the world’s best bars. Incorporating the most up-to-date techniques and on-trend ingredients, and then applying them with a scientific rigour; we deliver unique and imaginative liquid solutions.
 
No two projects are ever the same, and there is no one-size-fits-all ‘HH&T way’. Each project is rooted in the deliverables we are briefed with, examined with care, and executed with precision.
 

Menu creation for venues and events

Occasion driven Signature Serves for brands

Unique and ownable cocktail rituals

Key Account Sell-in Support

Venue consultancy

New Product Development

Trend Forecasting

TWO DRIFTERS

Two Drifters is an exceptional rum produced in Devon at the world’s only carbon negative distillery. Our brief was to create unique but relatable cocktail serves that would be credible to both trade and consumer audiences. This supported an extensive re-design project that overhauled Two Drifter’s brand world, bottle design, website and social media. Additionally, we leveraged our extensive network to partner them with key venues and influential stakeholders in the global on-trade.
 

16 ORIGINAL COCKTAIL RECIPES

ON-TRADE INTRODUCTIONS

COPYWRITING

DRINKS STYLING

PHOTOSHOOT PRODUCTION

BREWDOG DISTILLING COMPANY

From developing signature cocktail serves across six Brewdog Pub sites in London as part of London Cocktail Week 2020, our relationship with the Brewdog Distilling Company evolved into an ongoing consultancy across multiple projects and new product innovations over a number of years.
 

RECIPE LIBRARY DEVELOPMENT FOR ALL NEW SKUS

CONSUMER GIFTING ACTIVATIONS

PHOTOGRAPHY

DRINKS STYLING

EDEN MILLS GIN

To support the launch of their partnership with the Lawn Tennis Association, Eden Mills briefed us to create drinks suitable for at-home cocktail enthusiasts that would also be served at a series of brand activations at tennis tournaments across the UK. We produced a photoshoot to develop photography and video assets for the campaign, as well as providing event management services to train and supervise local venue staff at all activations across the country.
 

ORIGINAL COCKTAIL RECIPES

PHOTOSHOOT PRODUCTION

DRINKS STYLING

EVENT MANAGEMENT AND STAFF TRAINING